Def Jam Record Appoints Larry Gaaga As VP Of A&R

Def Jam Record Appoints Larry Gaaga As VP Of A&R

Nigerian music producer and recording artiste, Larry Ndianefo popularly known as Larry Gaaga has been appointed as Vice President at Def Jam Africa.

Larry Gaaga will lead the A&R division of Def Jam Recordings, a division of Universal Music Group (UMG) across English speaking markets and he will work with CEO, Universal Music South Africa & Sub-Saharan Africa, Sipho Dlamini.

The company announced his appointment in a statement and said that his team will be tasked with the job of identifying and signing African continental talent that “speaks to and resonates with the defining culture and artistry of the Def Jam legacy.”

Def Jam Africa was launched in May 2020 and is currently home to South African entertainers, Boity, Cassper Nyovest, Nadia Nakai, and Nasty C, who is currently signed to Def Jam Recordings in US.


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